SIMI

United States

Isabelle Simi learned quickly that the only way to crush the competition was to crush grapes. Over the course of 70 years, she led the SIMI winery from the brink of collapse during Prohibition to the California winemaking limelight.

Success is in SIMI’s roots. Every sip won’t just teach you about a boss who never settled for anything less than she was worth. It’ll inspire you to do the same.

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