A Legacy of Brilliance
Rooted in Clarksburg, California, the Bogle Family Wine Collection has grown from its modest origins in 1968 to producing an impressive 2.5 million 9L cases annually. Partnered with retail giants such as Kroger, Safeway, Costco, and Trader Joe’s, Bogle has carved out a dominant space in the wine industry with its robust portfolio of varieties, including Chardonnay, Merlot, and their signature Petite Sirah.
2024 has been a transformative year for Bogle, one that underscores their unwavering commitment to quality, sustainability, and innovation. From prestigious award nominations to groundbreaking achievements, Bogle continues to solidify its legacy in the wine industry.
Eric Aafedt: Winemaker of the Year 2024!
Eric Aafedt, Bogle’s Vice President of Winemaking, celebrates three decades with the winery this year. Since joining in 1994, Aafedt has been instrumental in transforming Bogle from a small, family-run operation into a nationally celebrated brand producing nearly 3 million cases annually.
His winemaking philosophy—anchored in quality first—has garnered the winery 14 consecutive Hot Brand Awards, and over 120 wines with 90+ scores.
Aafedt’s leadership extends beyond crafting exceptional wines. His 30 years of winemaking expertise have been instrumental in ensuring the consistency in style and quality of Bogle Family Wines, a cornerstone of the brand’s success. This dedication has led to the development of standout labels such as Juggernaut, and Phantom. It is this unwavering commitment to crafting exceptional wines that has earned Eric Aafedt the prestigious title of Winemaker of the Year by Wine Enthusiast Magazine for 2024.
Leveraging Recognition for Market Success
The 2024 accolades earned by Bogle Family Wines, including Winemaker of the Year for Eric Aafedt, offer a unique chance to elevate the brand’s presence in the Caribbean and Latin American markets. These recognitions highlight the winery’s consistency in producing exceptional wines and provide powerful tools for marketing and sales strategies:
1. Host Exclusive Tastings
Partner with retailers and restaurants to showcase Bogle’s award-winning wines. Share the brand’s story to create an emotional connection with consumers, boosting both awareness and sales.
2. Educate Team Members
Equip staff with knowledge about Bogle’s accolades, including Eric Aafedt’s Winemaker of the Year title. Sharing these stories builds trust, positions your business as industry-savvy, and helps confidently recommend wines.
3. Design Eye-Catching Displays
Use pallet displays and box cutouts to highlight Bogle wines. Add QR codes for tasting notes, pairing tips, or the Bogle story to spark curiosity and engage customers directly.
4. Highlight Accolades in Marketing
Promote Bogle’s awards with digital, print, and in-store campaigns. Phrases like “Award-Winning Wines Available Here” attract attention and build credibility.
